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\The omission of Native Peoples’ existence, experiences, and perspectives is systematic and widespread across numerous societal domains, referred to as Native omission. In mainstream media, for example, less than 0.5% of representations are of contemporary Native Peoples. We theorize that Native omission is a tool furthering settler colonial goals to oppress and eventually erase Native Peoples. To make this case, we will review both experimental and national survey studies that unpack how Native omission shapes psychological processes among non‐Native and Native individuals and contribute to discrimination, oppression, and disparities facing Native Peoples. We then discuss ways in which Native Peoples are actively resisting Native omission. Finally, we provide a series of policy recommendations to address Native omission and promote Native equity. By making visible the pernicious consequences of omission for Native Peoples, we chart a path for creating a more equitable future.